Our Story

We're on a Mission to Save the High Street

Independent businesses are the heartbeat of every town. We're building the tools to help them thrive.

Why We Started ReeveOS

Big platforms take 20-30% commission from small businesses that can barely afford it. We started ReeveOS because we believed there was a better way.

A platform that puts the business owner first — their brand, their customers, their revenue.

We watched talented barbers, salon owners, and restaurant managers work 60-hour weeks only to see a third of their digital revenue disappear to faceless tech companies. It didn't sit right with us.

So we built something different. A platform where you keep 100% of what you earn, and your brand stays front and center.

warm photo of busy independent high street with small shops cafes and people walking

5,000+

UK businesses trust ReeveOS

Our Core Values

Everything we build is guided by these principles.

Zero Commission

We never take a cut of your earnings. Your revenue is yours to keep, invest, and grow your business with.

Your Brand First

Your name on everything, not ours. Full white-label customization so clients see your business, not a third-party platform.

Built for Real People

No technical skills needed, ever. We design for business owners, not software engineers. Simple, intuitive, powerful.

Meet the Founders

The people behind the mission.

Ibby Jalloh

Founder & CEO

After years working with independent businesses across the UK, Ibby saw firsthand how predatory commission models were strangling small business growth. He founded ReeveOS with a single mission: give business owners the tools they deserve without taking a cut of their revenue.

Grant Woods

Co-Founder

A payments industry veteran and Dojo consultant, Grant brings deep expertise in merchant services and payment processing. His partnership ensures ReeveOS delivers the best card rates on the market — 0.3% debit, 0.7% credit — keeping more money in business owners' pockets.

Our Journey

From idea to impact.

2025

Started

ReeveOS was founded with a vision to empower independent businesses across the UK.

2026

Launched in Nottingham

Our pilot program launched with 50 local businesses. Within 6 months, revenue increased by an average of 35%.

Now

Growing Across the UK

5,000+ businesses, 2M+ bookings processed, and expanding into new cities every month.

"We believe every independent business deserves technology that works for them, not against them. Zero commission. Full control. Real growth."

— The ReeveOS Team

We're just getting started. Want to join us?

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